Center frontline knowledge.
Stakeholder feedback shifted our focus toward Fare Ambassadors’ knowledge. Across two interview rounds, I supported coordination, follow-ups, and stakeholder notes.
02 / Sound Transit
Make Fare Ambassador knowledge visible during service disruptions.
Communication map / reconstructed
Updates move toward passengers; field observations need a visible path back.
Stakeholder feedback shifted our focus toward Fare Ambassadors’ knowledge. Across two interview rounds, I supported coordination, follow-ups, and stakeholder notes.
Three breakdowns stood out: reports buried in parallel chats, passenger questions arriving before confirmed updates, and no clear feedback on how field reports were used. We mapped these gaps across the disruption lifecycle.
The team delivered the FA Insights Kit: a disruption-flow map, communication-tool map, and insights report. Recommendations focused on shared references, clearer guidance, and feedback to frontline staff.
Gave the partner a shared reference for communication gaps and practical recommendations.